Building Online Social Media Marketing Communities

Building an online social media marketing community can be an excellent way to connect professionals, enthusiasts, and businesses in the field, fostering knowledge sharing, collaboration, and networking. To create such a community, you can leverage the flexibility and customization options offered by WordPress and enhance its capabilities using a specialized theme like Reign WordPress Theme. Let’s explore the key features and steps involved in building your online social media marketing community website.

Creating Online Social Media Marketing Community
Creating Online Social Media Marketing Community

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1. Selecting WordPress and the Reign WordPress Theme:

WordPress is a popular and versatile content management system that can be used to create a wide range of websites, including social media communities. The Reign WordPress Theme is specifically designed for creating community websites and offers various features that align well with your requirements.

2. Features of the Online Social Media Marketing Community:

Here are the features you’ve mentioned and why they are essential for your community:

Member Profiles: Allow users to create and customize their profiles, showcasing their expertise, skills, and interests in social media marketing.

Groups: Enable users to create or join groups based on common interests, industries, or specializations within social media marketing.

Business Page: Provide businesses and agencies with a dedicated space to showcase their services, portfolios, and case studies.

Private Chat: Allow members to communicate privately, fostering one-on-one discussions, collaboration, and networking.

Friend Connections: Let users connect with each other by adding friends, and expanding their professional networks.

Activity Stream: Display a real-time feed of member activities, such as posts, comments, likes, and group interactions.

Monetization Options with Paid Membership: Offer premium membership plans with exclusive content, advanced features, and benefits to generate revenue for sustaining and growing the community.

Dark Mode Layout: Provide a dark mode option for improved user experience, especially during nighttime or low-light conditions.

3. Steps to Build the Community Website:

a. Domain and Hosting:
Register a domain name that reflects the purpose of your community. Choose a reliable hosting provider that meets the website’s performance and security needs.

b. WordPress Installation:
Install WordPress on your hosting server. Most hosting providers offer one-click installations for WordPress.

c. Theme Installation:
Install the Reign WordPress Theme by uploading the theme files or using the WordPress theme repository. Activate the theme.

d. Customization:
Customize the theme’s appearance, colors, typography, and layout to align with your branding and community’s theme.

e. Plugin Integration:
Install and configure plugins that enhance the functionality of your community, such as BuddyPress for community features, WooCommerce for monetization, private messaging plugins, and more.

f. Member Profiles, Groups, and Business Pages:
Set up member profile fields, create group categories, and configure business page templates using the theme’s options and settings.

g. Private Chat and Friend Connections:
Integrate private messaging plugins for one-on-one communication. Enable friend connections through the community or BuddyPress features.

h. Activity Stream:
The Reign theme may offer built-in activity stream features. Configure and customize the activity feed to display member interactions.

i. Monetization Options:
Set up paid membership plans using WooCommerce or dedicated membership plugins. Define access levels and exclusive content for premium members.

j. Dark Mode Layout:
Depending on the Reign theme’s capabilities, you might be able to enable a dark mode option through theme settings or use additional plugins for this feature.

4. Content Creation and Engagement:

Start populating your community with valuable content such as articles, tutorials, videos, and discussion topics related to social media marketing. Encourage members to actively participate, share insights, and contribute to discussions.

5. Promotion and Growth:

Promote your community through social media channels, email marketing, and collaborations with influencers or industry experts. Consistently engage with your members and seek their feedback to improve the community’s offerings.


building an online social media marketing community using WordPress and the Reign WordPress Theme can provide a platform for professionals and businesses to connect, collaborate, and learn from each other. By incorporating the mentioned features and following the steps outlined above, you can create a thriving and valuable community that caters to the needs of social media marketing enthusiasts.

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